Letís face it, skaters donít blab about their lifestyles or originality. They also donít talk about their skateboards being revolutionary or patent-pending. Skaters care about skating hard and having fun, which means they need the best equipment available.
So itís obvious. Letís focus on making products that are better than the rest and let skaters choose their own words to describe them. For example, wheel bite sucks. Itís been a problem for decades: turn too hard and fall down. Not anymore. Push the limits on ALPHA trucks without getting served. Seriously. Also, you shouldnít have to lug around a tool chest to adjust your skateboard, and skate tools that break or donít have what you need are useless. Enter the MICRO tool. Youíll spend less time tinkering so you can finish that game of S.K.A.T.E.
Skateboarding is about skating hard and having fun. ALPHA is about making it happen.
Are you a skate shop owner or distributor that's interested in carrying ALPHA gear? Send us an email at sales at alphaskate dot com (replace at with @ and dot with .).
Have a question about ALPHA? Send us an email at info at alphaskate dot com (replace at with @ and dot with .).